Taking Sales to a Higher Level

Improving Value-Based Selling
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Improving Value-Based Selling

A case study from Celemi, a subsidiary of Mercuri International, on how ACL – a leading global provider of audit analytic technology – used Apples & Oranges to make the company’s experienced sales reps understand and work with value-based selling instead of price-based selling.

Learn more about Celemi Apples & Oranges at http://celemi.com/en/Clients-Cases/ACL/.